The off-season moving and shaking continues not only for teams and riders but also for ABC Communication. The promoter of the World Enduro Championship for the last 13 years is always looking to improve the image and raise the profile of EnduroGP. And because of this, Alain BLANCHARD has just signed an agreement with a new helmet sponsor: Just 1 Helmets!
Officially released in November 2011 at the EICMA (International Motorcycle Show in Milan), the first "Just 1" helmets arrived on the market in May 2012. Soon after, the Italian brand based in Pistoia in the heart of Tuscany, entered into a partnership with the American brand NITEK. The two manufacturers had the sole objective of creating helmets made entirely in carbon. This Italian-American partnership allowed these two brands to be the only ones on the market offering 100% carbon fibre helmets. After this, Just 1 Helmets began close links with the H & H Sports Protection group, one of the world leaders in the design and distribution of sports protection equipment.
Today, Just 1 Helmets sponsor stars such as 2016 MXGP World Champion Tim GAJSER (SLO), and Max NAGL (D). In Enduro, the brand created by Tony AMORIELLO supports the French TM X-Centric Team and Franco MAYR’s JET Team who currently run Mike BROWN (USA - Husqvarna)...
Tony AMORIELLO and Alain BLANCHARD have signed an agreement which binds Just 1 Helmets to EnduroGP for the next three seasons.
"We have very good visibility in MXGP but now we seek to have this same visibility and reputation in EnduroGP, that’s why we have created an agreement with ABC Communication to become one of the official sponsors of the World Championship!” AMORIELLO explained.
Interest from sponsors is growing, which is great news for ABC Communication and EnduroGP. This latest deal is also very rewarding for Alain BLANCHARD and his team, who are fighting to increase interest in the sport against all odds!